by jnjlegal | Apr 26, 2023 | Fashion, IP News, Trademarks
Thanks to The TTABlog’s latest blog post, I recently learned of the Trademark Trial and Appeal Board’s (TTAB’s) decision to uphold the United States Patent and Trademark Office’s (USPTO’s) refusal to register VETEMENTS as a trademark for...
by jnjlegal | Apr 17, 2023 | Business, Trademarks
Your company’s trademark is one of your most valuable assets! It’s what sets you apart from your competitors, builds brand recognition and trust, and is a crucial component of your marketing strategy. That’s why it’s essential to have a solid...
by jnjlegal | Apr 10, 2023 | Business, Trademarks
If you own a trademark, it’s essential to protect it from infringement! Not only is it personally offensive, but trademark infringement can hurt your business in many ways, including damaging your reputation, reducing your sales, and causing a variety of legal...
by jnjlegal | Apr 7, 2023 | Food, IP News, Spectrum of Marks, Trademarks
MORAL: “Don’t adopt words that are descriptive of your business as trademarks! You may not like how close competitors can get”. This post has been updated. Please see update below. As a LOYAL and devoted customer of Sweetgreen, I frequently receive emails about all of...
by jnjlegal | Jun 30, 2022 | Trademarks
I hear it SO often. You wouldn’t believe the amount of times that I speak with entrepreneurs who unknowingly have named their business after themselves without understanding the legal ramifications of doing so. And I can’t fault them from not knowing. There’s just not...