I like to say that, "America runs on contracts"! A little spoof of Dunkin's popular slogan lol... But it's true. Contracts are an essential part of every business transaction! That's why it's so crucial to draft a contract that accurately reflects the intentions of...
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USPTO Quietly Plans to Raise Trademark Prices
May 11, 2023 | Business, IP News, Trademarks
On May 9th, we learned that the United States Patent and Trademark Office (USPTO) has VERY quietly released a proposal to increase their fees. The price is going up! We shared this news with our newsletter first. So you should sign up here!This price change is...
Introducing Our Trademark Wall Of Fame
May 2, 2023 | Firm News, Trademarks
Since opening this Firm, I've dreamed of having an office space where I can proudly put our accomplishments on display. Like a parent sticking their child's artwork on the fridge. Or a trophy cabinet. And I thought this was a dream delayed due to the fact we're a...
LLCs vs Trademarks: Protecting Your Business In The Modern World
May 2, 2023 | Business, LLCs, Trademarks
If you're starting a business or launching a product/service, you've probably heard of both LLCs and trademarks. Both of these terms are essential for any business owner to understand, but they serve entirely different purposes! In today's post, we'll break down the...
Why Trademark Searches Matter: Lesson from Katy Perry & Burger King
Apr 29, 2023 | Fashion, Food, IP News, Trademarks
In today's business landscape, trademarks are an essential aspect of any brand's identity. They provide consumers with a quick and easy way to identify a product or service, and they help businesses establish and protect their unique identities in the marketplace....
Trademarking Your Way to the Top: 10 Reasons Why Protecting Your Brand is Critical
Apr 27, 2023 | Trademarks
As an entrepreneur or business owner, I'm sure you can appreciate how important it is to protect your brand. Your brand is the identity of your business and it’s what sets you apart from your competitors! And if by now you haven't realized, one of the most effective...
Foreign Word Trademarks: What You Can Learn from Fashion Brand, “Vetements”
Apr 26, 2023 | Fashion, IP News, Trademarks
Thanks to The TTABlog's latest blog post, I recently learned of the Trademark Trial and Appeal Board's (TTAB's) decision to uphold the United States Patent and Trademark Office's (USPTO's) refusal to register VETEMENTS as a trademark for various clothing items,...
ChatGPT vs Attorney: Why ChatGPT Will Not Replace Hiring an Attorney
Apr 25, 2023 | Business, IP News, Technology
Right now there’s a lot of buzz and debate surrounding all of the new AI (artificial intelligence) tools and technology like ChatGPT, Jasper, and more of the like. While many are excited at the possibilities of this new technology, others have expressed concern over...
Trademark Management: Expert Tips for Safeguarding Your Business’ Most Valuable Asset
Apr 17, 2023 | Business, Trademarks
Your company's trademark is one of your most valuable assets! It's what sets you apart from your competitors, builds brand recognition and trust, and is a crucial component of your marketing strategy. That's why it's essential to have a solid trademark management plan...
Trademark Hack: Keep Your Brand Fresh and Safe from Copycats!
Apr 10, 2023 | Business, Trademarks
If you own a trademark, it's essential to protect it from infringement! Not only is it personally offensive, but trademark infringement can hurt your business in many ways, including damaging your reputation, reducing your sales, and causing a variety of legal issues....
Chipotle v. Sweetgreen: Merely Descriptive Names
Apr 7, 2023 | Food, IP News, Spectrum of Marks, Trademarks
MORAL: “Don’t adopt words that are descriptive of your business as trademarks! You may not like how close competitors can get”. This post has been updated. Please see update below. As a LOYAL and devoted customer of Sweetgreen, I frequently receive emails about all of...
Don’t Name Your Business After Yourself
Jun 30, 2022 | Trademarks
I hear it SO often. You wouldn’t believe the amount of times that I speak with entrepreneurs who unknowingly have named their business after themselves without understanding the legal ramifications of doing so. And I can’t fault them from not knowing. There’s just not...
“Buy Now, Pay Later” Legal Services
Jun 21, 2022 | Business, Firm News
One of the biggest concerns for entrepreneurs is finances. And we get it. Money or lack thereof is the cause of so many business problems. Money can be the deciding factor between being proactive or procrastinating and praying for the best. 👀 That’s why our Firm is...
How To Build A Strong Business Name
Jun 17, 2022 | Spectrum of Marks, Trademarks
There’s a “science” behind business names that most entrepreneurs, brand experts, and business coaches ignore! And that’s trademark law. Seriously! Let me ask you this: When you’re starting a new business or brainstorming a new product, course, or event, what’s one of...
How Trademarks Really Work: Kim K.’s Kimono & Michael B. Jordan’s J’ouvert Controversies
Apr 25, 2022 | Fashion, Food, IP News, Trademarks
When Kim K. and Michael B. Jordan attempted to trademark “kimono” and “j’ouvert”, people were upset! But why? How do trademarks really work? What do they do? What are their culture significance? This article answers these questions, clearing up a VERY common misconception that owning a trademark means you own a word outright.